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DIGITAL ALTERCATIONS

I’m the Child of a Facetune Mom

By Kate Lindsay

May 30, 2024

A HOLE NEW WORLD

“Holecare” Is Here. Do We Need It to Be?

By Brennan Kilbane

Beauty Product Reviews

The June Allure Beauty Box Contains a Moisture-Drenched Summer Routine

By Allure Editors

The 2024 Readers' Choice Awards Winners

We asked, you answered, we awarded. Find out if your favorite hair, skin, and makeup products made the cut.

Readers' Choice Awards 2024

Skin

By Marci Robin

Readers' Choice Awards 2024

Makeup

By Marci Robin

Readers' Choice Awards 2024

Hair

By Marci Robin

Readers' Choice Awards 2024

Body

By Marci Robin

Readers' Choice Awards 2024

Clean

By Marci Robin

Readers' Choice Awards 2024

Breakthroughs

By Marci Robin

In the News

POWDERED UP

By Paige Stables

WRITTEN IN THE STARS

By Kara Nesvig

Blonde Bob-shell

By Marci Robin

Shop the Allure Best of Beauty Awards

View all 391 winning products

L'Oreal
L'Oréal Paris Elvive Hyaluron Plump Hydrating Shampoo & Conditioner
$5
Amazon
Biolage
Biolage Strength Recovery Shampoo & Conditioning Cream
$48
Amazon
Monday
Monday Haircare Clarify Shampoo
$8
Amazon
Pureology
Pureology Strength Cure Sulfate Free Shampoo & Conditioner
$74
Amazon
Paw
Paw Silky Smooth Pet Conditioner
$24
Paw
Redken
Redken All Soft Moisture Restore Leave-In Treatment
$29
Amazon
Kitsch
Kitsch Purple Toning Solid Conditioner
$14
Amazon
Kérastase
Kérastase Nutritive Masquintense
$64
Sephora

The Latest

MAKEUP ARTISTRY

16 Best Makeup Brushes on Amazon for Flawless Application

By AnaMaria Glavan and Sarah Madaus

OIL IN DAY'S WORK

13 Best Cleansing Oils That'll Dissolve Your Toughest Makeup

By Deanna Pai and Annie Blackman

Fenty Flexin'

We Tried Fenty Hair on 3 Different Hair Types

By Angela Trakoshis

SINCE UV BEEN GONE

These Soothing Sunscreens Won't Aggravate Sensitive Skin

By Jennifer Hussein and Annie Blackman

Squealing for Squalane

13 Best Squalane Skin-Care Products for Instant Radiance

By Sarah Han and Deanna Pai

Want a Lift?

Getting Injectables Now Could Complicate a Facelift Later

By Jolene Edgar

The Melanin Edit

P(R)ETTY POLITICS

Representative Jasmine Crockett: “I'm Nobody's Punk”

By Jessica Cruel

Shelf Life

Taraji P. Henson Has a Fully Functional Nail Salon in Her House

By Annie Blay

COVER STORY

Willow’s Bold Moves and Big Feelings

By Jessica Cruel

Photography by Zhong Lin

BOO WHO?

Black Women Are Fed Up With Instagram Hairstylists

By Annie Blay

Just Asking

How Issa Rae Has Kept Her Edges in Tact All These Years

By Annie Blay

COVER STORY

How Saweetie It Is

By Lakin Imani Starling

Photography by Dan Beleiu

Products We Love

MAKEUP ARTISTRY

16 Best Makeup Brushes on Amazon for Flawless Application

By AnaMaria Glavan and Sarah Madaus

OIL IN DAY'S WORK

13 Best Cleansing Oils That'll Dissolve Your Toughest Makeup

By Deanna Pai and Annie Blackman

Fenty Flexin'

We Tried Fenty Hair on 3 Different Hair Types

By Angela Trakoshis

A SWEET TREAT

12 Best Gourmand Perfumes That’ll Make You Smell Lickable

By Pia Velasco

SINCE UV BEEN GONE

These Soothing Sunscreens Won't Aggravate Sensitive Skin

By Jennifer Hussein and Annie Blackman

Squealing for Squalane

13 Best Squalane Skin-Care Products for Instant Radiance

By Sarah Han and Deanna Pai

Watch This

Celebrities on beauty.

Becky G Breaks Down Her Best Music Video Looks

Kim Kardashian Answers Beauty Questions from the Internet

Long Reads

Want a Lift?

Getting Injectables Now Could Complicate a Facelift Later

By Jolene Edgar

TECH SUPPORT

The Beauty Industry Has Reached Peak AI-Washing

By Alexis Benveniste

A NEW AGE

Brooke Shields Is Changing the Script on Middle Age

By Jenny Bailly

BRAIDING BUSINESS

Jewelry Made From Hair Is Poised for a Comeback

By Kara McGrath

BORN AGAIN

Kim Petras Has the Range

By Nicola Dall'Asen

REAL TALK

Sofia Vergara Is Pro-Sunscreen and Pro-Plastic Surgery

By Dianna Mazzone Singh

Latest Trends & Celebrity News

Looks you need to see.

CHEERS TO THAT
I Didn’t Know a Manicure Could be Blonde Until I Saw Beyoncé’s Nails
Graphic Design
The Braided Baldie Is the Coolest Way to Fake a Buzz Cut
Caught Short
Rihanna Announced Fenty Hair With the Cutest Little Pixie Cut
NAILED IT
Halle Bailey’s Barely-There Manicure Is the Prettiest Version of Naked Nails
Stick the Landing
Simone Biles’s Latest Competition Makeup Stayed Flawless Through Every Flip
PUT IT IN PARK
Like Me, Hailey Bieber Sometimes Puts Her Makeup On in the Car
BOW GIRL SUMMER
Megan Thee Stallion’s Version of Coquette Beauty Might Be the Best Version